This Privacy Policy describes how luavelle.com (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from www.luavelle.com (the "Site") or otherwise communicate with us regarding the Site (collectively, the "Services").

For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully.


Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date, and take any other steps required by applicable law.


How We Collect and Use Your Personal Information

To provide the Services, we collect and have collected over the past 12 months personal information about you from a variety of sources, as set out below. The information that we collect and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use the information we collect about you to:

  • Communicate with you
  • Provide or improve the Services
  • Comply with legal obligations
  • Enforce our terms of service
  • Protect or defend the Services, our rights, and the rights of our users or others

What Personal Information We Collect

The types of personal information we obtain about you depend on how you interact with our Site and use our Services.

When we use the term "personal information," we refer to data that identifies, relates to, describes, or can be associated with you. Below are the categories and specific types of personal information we collect.

Information We Collect Directly from You

Information that you directly submit to us through our Services may include:

  • Contact details – name, address, phone number, and email
  • Order information – name, billing address, shipping address, payment confirmation, email address, and phone number
  • Account information – username, password, security questions, and other account security details
  • Customer support information – details you provide in communications with us (e.g., messages through the Services)

Some features of the Services require you to provide specific information. If you choose not to provide this information, you may be unable to use or access certain features.

Information We Collect about Your Usage

We may automatically collect certain details about your interaction with the Services ("Usage Data") using cookies, pixels, and similar technologies ("Cookies").

Usage Data may include:

  • How you access and use our Site
  • Device and browser information
  • Network connection details
  • Your IP address
  • Interaction data with our Services

Information We Obtain from Third Parties

We may obtain information about you from third parties, including vendors and service providers, such as:

  • Shopify, which powers our Site and collects information on our behalf
  • Payment processors, who collect payment information (e.g., credit/debit card details, billing address) to process your transactions
  • Marketing platforms, such as Shopify Email, which we use to send promotional and transactional emails

When you interact with our Site, open or click on emails we send you, or engage with our advertisements, we or third-party partners may collect data via tracking technologies (e.g., pixels, cookies).


How We Use Your Personal Information

Providing Products and Services

We use your personal information to:

  • Process payments
  • Fulfill orders
  • Send notifications about purchases, returns, and exchanges
  • Manage your account
  • Arrange shipping and returns
  • Improve your shopping experience (e.g., Shopify may match your account with other Shopify services)

Marketing and Advertising

We may use your personal information to:

  • Send marketing, advertising, and promotional emails via Shopify Email
  • Display targeted advertisements on our Site and other websites

Security and Fraud Prevention

We use your personal information to:

  • Detect and prevent fraud or illegal activities
  • Maintain security and protect your account

Cookies

Like many websites, we use Cookies on our Site. For details on the Cookies used by Shopify, visit:
Shopify Cookie Policy.

You can manage or disable Cookies through your browser settings, but doing so may impact your experience and certain functionalities.

Our website also recognizes the Global Privacy Control (GPC) signal, which allows you to opt out of certain data sharing.


How We Disclose Personal Information

We may share your personal information with:

  • Vendors and service providers (e.g., IT services, payment processors, fulfillment partners)
  • Business and marketing partners for advertising and promotions
  • Legal authorities if required by law

In the past 12 months, we have disclosed the following categories of personal information for business purposes:

Category Recipients
Contact details Vendors, business partners
Order and account info Vendors, business partners
Shopping behavior Business partners
IP and device data Business partners

We do not use or disclose sensitive personal information without your consent.


Children's Data

Our Services are not intended for children, and we do not knowingly collect personal information from minors. If you believe a child has provided us with their data, please contact us to have it removed.


Security and Retention of Your Information

We take reasonable security measures to protect your information. However, no system is 100% secure, and we cannot guarantee absolute protection.

We retain your personal information based on:

  • Account maintenance needs
  • Legal obligations
  • Dispute resolution

Your Rights

Depending on your location, you may have the following rights regarding your personal data:

  • Right to Access / Know – Request access to the personal information we hold about you.
  • Right to Delete – Request deletion of your personal information.
  • Right to Correct – Ask us to correct inaccurate data.
  • Right to Opt-out – Opt out of targeted advertising and data sharing.
  • Right to Withdraw Consent – Withdraw consent where applicable.

To exercise your rights, contact us at the details below.


Complaints

If you have concerns about how we process your personal data, please contact us. If you're not satisfied with our response, you may appeal or file a complaint with your local data protection authority.


International Users

If you are located outside the EU, your personal information may be transferred and processed in other countries. We rely on legal mechanisms such as Standard Contractual Clauses for such transfers.


Contact Us

If you have questions or wish to exercise your rights, contact us at:

📧 Email: info@luavelle.com
📍 Address: Vītolu iela 16, Talsi, Talsu novads, Latvija, LV-3201

For data protection purposes, we are the data controller of your personal information.